7 Reasons to fall in love with barcelona this autumn - Creative campaign for Dealchecker
Creative Concept
Travel deals site Dealchecker were looking for a highly visual campaign to encourage their users to book trips to Barcelona for autumn, rather than for the high-season. The brief specified that the result include both high-impact visuals and quality editorial content., which I was responsible for. The result was a shareable graphic detailing 7 reasons that Barcelona is a desirable destination during the autumn months.
Excerpts
‘Unsurprisingly, Barcelona sees most of its visitors arriving and departing in the summer months. However, the hazy, golden evenings and balmy temperatures of the city in autumn have a special vibe that is well worth getting to know. With annual festivals, traditional, earthy flavours and crowds of tourists making way for chattering locals, there really is no better time of year to fall in love with Spain’s most vibrant city.’
‘Barcelona is Insta-worthy at any time of year, but the golden hues and hazy evenings of autumn create an atmosphere no filter can imitate. Summer’s high visitor numbers abate as September begins, meaning less crowds, and more chances to capture the city’s true personality, uninterrupted. For quirky snaps, Dadaflor, a florist in Carrer Dels Morabos is the place to head. Shelves full of weird and wonderful floral creations and clusters of vibrant colours will leave you snap-happy for hours.’
